Transforming the detection and care of Alzheimer's and other dementias via screening at scale and meaningful intervention.
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View the website at Neurotrack.com
Overview
As a Product Designer, I led and contributed to several key initiatives focused on improving usability, accessibility, and engagement across both web and mobile platforms for healthcare and insurance providers.
Highlights
Redesigned Web & Care Apps: Led a full UX/UI redesign of Neurotrack's responsive web and care applications, significantly enhancing usability and engagement.
User Testing Leadership: Conducted in-depth usability testing to uncover insights and refine product flows.
Accessibility-Driven Design System: Built an inclusive design system with accessibility as a core principle.
User-Centred Process: Aligned product features and flows with the unique needs of senior users.
Improved User Engagement: Reduced disengaged users (under 30 seconds of interaction) from 2.52% → 0.84%.
Enhanced Test Accuracy: Increased user comprehension and test accuracy, improving differentiation between healthy and impaired users.
Reduced Instruction Repetition: Lowered instruction replays by 10%, streamlining the overall experience.